

Lighting the Path Toward Truth
How can SOS help you navigate challenges and seize new research opportunities?
Expert Insights
Forward Thinking
Precision Research
Human Intelligence
Consumer Focus
Proven Methods
What our clients say...
Alex
Director
"Strategic Oversight Services feels like a genuine extension of our insights team. They’re our first call on tricky projects because we know that they’ll always provide a thoughtful solution that will answer our business questions and then some. The entire team at SOS has a servant-leader approach to partnership that is truly refreshing- and rare. They even took the time to come in and provide and actionable and enjoyable statistical training for our entire department. If you are considering working with them, they’re worth every penny."
Tatyana
Head of Consumer Insights
"As a team of one leading Consumer Insights for a fast-paced restaurant brand, I need partners I can rely on—not just for expertise, but for speed, flexibility, and true collaboration. This company has become an indispensable extension of my team. They’re deeply versed in our business objectives and how we work, which means I spend less time explaining and more time executing. Whether it's conducting advanced statistical analysis or turning around high-impact projects on tight timelines, they consistently deliver with precision and strategic clarity. Their work plays a crucial role in shaping our innovation pipeline, providing the data-driven insights we need to make confident decisions and stay ahead of evolving consumer tastes. I honestly don’t know how I’d do it without them."
Aaron
President, Hospitality Consulting
"I had an idea for a new website and needed help understanding the needs and wants of my target audience. Strategic Oversight Services and its Chief Lightkeeper, Bud Sanders, were the top recommendation! I was initially concerned about choosing an agency outside of the hospitality field because they might need help understanding what I was looking for and the data I needed to quantify, which would cost time and money I didn’t have. Still, the SOS team proved me wrong with their methodical and strategic approach to understanding me, my ideas, and my goals.
The team's professionalism, compassion, empathy, and expertise makes Strategic Oversight Services the only company I will look to for consumer insights support."
Eric
CMO, Healthcare Services
"I’ve had the pleasure of working with Strategic Oversight Services on several occasions. The team has a unique blend of “big time research skills” and “nimble get stuff done mindset” that is a pleasure to work with and always helps get to quick, actionable insights that drive business results."